As Japan referee Nishimura Yuichi, Brazil Sao Paulo Tower covered stadium that a whistle, quadrennial World Cup Carnival month proclaimed officially began. However, behind people talked about who can win the World Cup Crown buy fifa 15 coins, another silent war also began in earnest, it is the marketing wars. This field marketing war almost includes has all industry, from fast elimination industry, and electronic consumer industry, to manufacturing industry, and services, and Internet industry of leader were, are focused in has this field feast among, everyone each surprisingly enrollment, are wants to in such of sports feast in the claimed of a cup soup, today we on to see these marketing case as World Cup Stadium of sponsored party is one of, McDonald's in World Cup during can no free with. Except Brazil Sao Paulo Stadium of stadium advertising, in China market, McDonald's also launched has series coherent sex of marketing initiatives, industry like will its called integration marketing from CCTV World Cup live channel not interrupted of fixed advertising, to social media Shang tease of graphic information, again to TV, traditional media of TVC advertising, and and FIFA cooperation of two a interactive talent activities, last landing to stores of World Cup scene marketing and differences of service, basic each may produced trading of "Find the cheapest FIFA 15 coins in our website! www.vgmmo.com!", McDonald's has made a layout, and in services, promotions and other ways to converge, we can onlyAmazing ability to integrate it in addition, McDonald's have also made corresponding changes on the product side. During the World Cup, and fries, McDonald's has also introduced the World Cup heat Sang Babao, the Rio Bao of glory and a series of World Cup themed foods. Also open to fans, provide venues for the World Cup, allows fans to enjoy food, feeling the tension of the game guanxucong says McDonald, Chief Marketing, as the official sponsor of the World Cup for 20 years, McDonald's through the unique "McDonald's caddie plan", from 69 countries worldwide has selected 1408 child rushed to Brazil. In the July 9 World Cup semi-final on July 13 final scene, six Chinese caddie stepped into the pitch and football hero in hand, they will be the only Chinese faces World Cup Nike way to borrow marketing.

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